Sunday, October 3, 2010

The Hang Up!

The one thing that I think we all generally take time to master is the art of recognizing the genuineness in a person or rather seeking the true face behind the hidden mask. Everyone wears the mask, some for the fear of getting hurt while most for their own selfish gains from others. How to differentiate in between these two people?

Enter: The theory of "The Hang up". What a weird name? Is it catchy just for the sake of catching some attention? Well, I agree it is catchy, and it did not have a name till like 2 minutes back. But its a real theory, and its my own. Let me explain. It emerges from my observations back in India, where many people are not afraid to show you their true face. No politeness, no courtesy and no care at times. We all have these annoying callers on the phone, trying to sell us new cellphone plans, new internet, new insurance; right? Now towards explaining my theory, let me put forward a simple talk in between a typical seller and well...me.

Conversation #1
Caller: Hello Sir, how are you doing today?
Me: (Hating the small talk) Yes, I am doing good..tell me
Caller: I am calling from ABC Insurance and we have 3 new schemes.....(goes on about the schemes, while I try hard to interrupt), are you interested Sir?
Me: N.. (Yes, I did not finish the "o" of the "No" yet)
Caller: (Hangs up) Click./ Or explains why you should listen to him
Either case, he/she does not get the point or try to understand you. End of story

So what' so great about this so called call? It's simply normal. No, not to me. Let me give you another example of a call.

Conversation #2
Caller: Hello Sir, I am calling from XYZ telephone company, and we have 3 new schemes, do you want to know about them?
Me: Sure, tell me (Not that I am interested, but his courtesy makes me want to listen to it)
Caller: Scheme1.., Scheme2.., Scheme3..Do you like them sir?
Me: Well, actually I am pretty happy with my current plan and I don't think I want to change it.
Caller: Okay Sir, but in the future if you do feel like changing it, we have our service center at xyz road near you.
Me: Sure, thanks
Caller: Thank you sir, have a good day.

Now, most of you might have got my point by now. Every one hangs up in the end, but the way you do it makes a whole lot of difference to you. One leaves you cursing these cold callers and one leaves you kinda happy about a good conversation. Hence the name. The point being, why would I want to buy a product when they would not even spare you a few seconds to say "bye"? In fact, the way they treat me after I say no (if I got to ever finish it) is the way they will treat me when I am with them. To say, the way they hang up tells you what kind of an organization they are. Its such a good and clear way of choosing. I would think about the second caller's company/product some time down the line, but definitely not the first one. They simply cut me off their list. Their happy little greetings suddenly converted into something unpleasant. Why would you choose them, right?

The same extends to people. There are some who will simply abandon you and move on the minute they realize that you are not of use to them anymore, and then there are the ones who will still be nice to you even when they know you are leaving. Both will leave you anyways, but one will simply cut you off their list and they would not want to be nice to you again. The way they leave, makes a difference.

Makes you want to reject everyone who asks something from you just to judge them, isn't it? Though I am not saying that, there are smaller clues in the way people react when you are unable to make them happy. They way they treat you, the way they talk to you and about you to others, which gives out all your clues. And once you have mastered your art of reading these subtle little hints, you know what you have; a person with a heart of gold or a person with a custom gold plated heart. Happy Hang up!